The Afflux brand was created by carefully considering how the buyer—and the wearer—feels about jewelry. Those considerations are integrated in the Afflux design and production system to ensure products that are truly enjoyable.

Customers can select from five different setting metals, four colors of diamonds and four types of finish to create a semi-customized piece that is virtually one-of-a-kind.

Yasuei’s customer-oriented jewelry organization provides a lifetime warranty on pieces that include resizing and cleaning at their studio, for a purchase with peace of mind.

The Afflux brand jewelry shop is a friend for life.

Yasuei would like to propose a store for customers to relax and enjoy themselves while looking at jewelry.

The interior of the space is designed around a three-color scheme of red for passion, white for purity and platinum for jewelry settings. The shop has a café décor with tea and coffee services to make it easy for individuals or couples to browse the jewelry selection in a relaxed setting.

Spending time in a refined environment is an important part of choosing a piece of jewelry that will last a lifetime.